Redwoods’ website is changing behaviors to strengthen communities.

New Kind and Redwoods Group redesigned the Redwoods website to reflect the company’s new brand positioning. Our goal was to revitalize an uninspiring site to create an online presence that mirrored Redwoods’ passion and commitment.

The new website centers around Redwoods’ community. It features data and analysis, and hosts a forum for clients to tell their own stories and share best practices. Strong visual design and powerful language convey the company’s brand story and impact.

The Redwoods Group is bringing something new to the insurance industry — and the communities it serves. Now, their website is helping to tell their story and fulfill their mission: changing behaviors to strengthen communities.

See more at