New case story: Branding the Heart of the Modern Web with NGINX

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How do you grow an open source brand?

We’re excited to share our newest case story about our work with open source leader NGINX. NGINX is the world’s most popular web server and web proxy for high traffic websites—from Airbnb to Netflix to Uber.

NGINX currently powers 1 in 3 of the world’s busiest sites and apps. They’ve cultivated a dedicated open source community, and users also have the option of purchasing NGINX Plus, a fully-supported, commercial version of the open source tool with even more comprehensive application delivery. We’ve enjoyed helping their team align their brand with their vision for the future, and position them for future growth.

Read the case story.

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New Kind is a branding agency for organizations that are inventing or reinventing themselves

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